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T H I N K T R U M P S C A L E
• Examine how to overcome those obstacles and the costs
it would take. For example, should you bring in a partner
to split the costs, risks, and returns or to provide the tal-
ent, expertise, or contacts you lack? Frequently, the time,
effort, and expense of going bigger isn’t much greater,
but the rewards can be stratospherically more.
• If the timing for your expanded vision isn’t right, the cost
is too steep, or other problems are just too great, con-
sider implementing parts of your ideas that you can
achieve now. File the rest away because things always
change, and what can’t be done today could be a piece of
cake tomorrow.
Ask Mr. Trump: Questions from Readers of the
Trump University Blog
Q: What is the inspiration that keeps driving you, even after you
have achieved more than almost anyone else on the planet?
DJT: I love what I’m doing. Because I’m driven by my passion for
what I do, it’s not work to me. At this point in my life, I don’t have
to work or make deals, but it’s what I enjoy. The challenge is there,
so why not meet it? To be truly successful, you have to love what
you’re doing. If you don’t, the chances of success aren’t great.
When I decided to build my first golf course, it was new ter-
ritory for me: I had so much to learn. People wondered why I was
doing it since I already had so many successful ventures in areas
that were more familiar to me. I told them it was because I loved
to golf, and I wanted to create spectacular courses to play on. I
didn’t need to build golf courses, but I wanted to—which was rea-
son enough. Building the golf courses took a lot of patience and
effort, but every minute has been worth it.
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