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                        arly in my career, it became obvious to me that education gives you a big
                   E edge in business. When you learn everything you can about what you’re
                   getting into, risk—which is always a part of doing business—is substantially
                   reduced. People who are more educated—by that I mean savvy and prepared,
                   not just formally educated—have the advantage. That’s what has made me so
                   successful.
                       Trump University, the unique online learning experience I established in
                   May of 2005, grew out of my desire to share my business knowledge. There’s
                   a huge demand for practical, convenient education that teaches success. I’m
                   an active presence in shaping the curricula, and publishing books like Wealth
                   Building 101, because I truly believe in the power of education and its func-
                   tion as an engine of success. Unlike the exclusive apartments and offi ces
                   I build, Trump University is inclusive. It’s all about leveling the playing fi eld.
                   Not  everyone who wants to get ahead can drop everything and go to business
                   school as I did. Not everyone has the time or the money. Not everyone has
                   the connections.
                       I want Trump University and Wealth Building 101 to help you write your
                   own success story. That’s why I invited the contributors to work on this book
                   with me. They’re a great team. Some of them teach at Trump University, but
                   all of them have real-world knowledge and run successful businesses. They
                   can teach you how to build wealth for yourself.
                       Here’s a tip for getting the most out of this book. Don’t get overwhelmed
                   by all the good ideas and the details. The book is organized into seven simple
                   steps. Focus on how you can implement these steps in the next 90 days. If you
                   do, I guarantee it will put you on the path to prosperity, just like the subtitle




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