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Pref ace
arly in my career, it became obvious to me that education gives you a big
E edge in business. When you learn everything you can about what you’re
getting into, risk—which is always a part of doing business—is substantially
reduced. People who are more educated—by that I mean savvy and prepared,
not just formally educated—have the advantage. That’s what has made me so
successful.
Trump University, the unique online learning experience I established in
May of 2005, grew out of my desire to share my business knowledge. There’s
a huge demand for practical, convenient education that teaches success. I’m
an active presence in shaping the curricula, and publishing books like Wealth
Building 101, because I truly believe in the power of education and its func-
tion as an engine of success. Unlike the exclusive apartments and offi ces
I build, Trump University is inclusive. It’s all about leveling the playing fi eld.
Not everyone who wants to get ahead can drop everything and go to business
school as I did. Not everyone has the time or the money. Not everyone has
the connections.
I want Trump University and Wealth Building 101 to help you write your
own success story. That’s why I invited the contributors to work on this book
with me. They’re a great team. Some of them teach at Trump University, but
all of them have real-world knowledge and run successful businesses. They
can teach you how to build wealth for yourself.
Here’s a tip for getting the most out of this book. Don’t get overwhelmed
by all the good ideas and the details. The book is organized into seven simple
steps. Focus on how you can implement these steps in the next 90 days. If you
do, I guarantee it will put you on the path to prosperity, just like the subtitle
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