Page 83 - Trump Never Give Up: How I Turned My Biggest Challenges into Success
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                              I F Y OU S EE B IG


                        P ROBLEMS, L OOK FOR


                         B IG O PPORTUNITIES


                         Tra ns for ming a Dilap i dated

                               Neighborhood into a
                              World-Class Hot Spot










                     oday, Grand Central Station in New York City is beauti-
               Tful, both as a sight as well as a site. It’s in a thriving, well-
               kept neighborhood. However, in the 1970s, it was a different
               situation altogether. The area was in the midst of serious decay.
               It was crummy, run down, and a destination point for no one
               except those entering and leaving the city as quickly as they pos-
               sibly could. Who could blame them? If this depressing area
               truly represented New York City, I’d want to leave, too.
                   I’m a New Yorker. I love this city, always have and always
               will. So this situation merited my attention, and the opportu-

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