Page 84 - Trump Never Give Up: How I Turned My Biggest Challenges into Success
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                             B IG P ROBLEMS , B IG O PPOR TUNITIES

                   nity, as I saw it, was not just to turn an old hotel into a shiny
                   new one, but to bring up the neighborhood at the same time.
                   It’s that “think big” attitude that I have. Why do one thing
                   when you can accomplish two or more at the same time?
                       The old Commodore Hotel next to Grand Central was in
                   big trouble. It was a disgraceful sight. The people passing by
                   were on their way to good jobs, coming from good homes and
                   they would continue this daily trek unless the city folded up and
                   went goodbye, which wasn’t likely to happen. I knew that the
                   neighborhood was ready for change, and acquiring the Com-
                   modore Hotel became a quest.
                       Even my father couldn’t believe I was serious. He said
                   “buying the Commodore at a time when even the Chrysler
                   Building is in bankruptcy is like fighting for a seat on the
                   Titanic.” He knew it was a risk and so did I. The flip side was
                   that I knew it was a way to get the city to flourish the way it
                   should. I’d be creating jobs and improving the neighborhood,
                   for starters. I wanted it to be beautiful, and that gave me incen-
                   tive to get through all the problems and negativity surround-
                   ing this project. That’s a good thing to keep in mind—use
                   your mind to visualize how things might be, as you go along.
                   That can make the plethora of details and setbacks just a part
                   of the plan.
                       About nine months before I was seriously into negotiations
                   for the hotel, the owner—Penn Central Railroad—spent about
                   $2 million in renovations that had no impact whatsoever. The
                   hotel needed far more work. Six million dollars was owed in back
                   taxes. It was not a pleasant situation for the owners, and they
                   were ready to get out. Before I could purchase the hotel for $10
                   million, I had to structure an extremely complex deal with other
                   interested parties. I needed a tax abatement from the City of
                   New York, commitment from a hotel company with experience
                   running hotels, and financing. This was complicated stuff and it
                   took several years to negotiate everything.

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