Page 114 - The Way to the Top
P. 114
Curt JONES
President and Founder of Dippin’ Dots, Inc.
During a particularly trying time, when a competitor was zeroing in on our
existing customer base, my former boss, Dr. Pearse Lyons of Alltech
Biotechnology Center (now Alltech, Inc.) in Lexington, Kentucky,
reminded me that “people buy from people.” He told me to not worry
about the attacks and price undercuts on our product but to continue to
forge the relationships and trust that got us where we were.
At an earlier stage in our company’s history, my sister, Connie Ulrich,
who received her MBA from the University of Illinois, always reminded
me to “focus on the present” and to not worry about what happened
yesterday. In the early days of a fledgling business, this was very
instrumental.
Trust, let go, and focus on the present
