Page 87 - The Way to the Top

Frances GERSHON

CEO of U.S. Toy Company/Constructive Playthings

My father was a cantor, and he thoroughly loved performing in the
synagogue and creating an aura of prayer among the congregants. He told
me to choose an occupation (as he did) that I would enjoy and find

fulfilling.

I chose to become an early childhood teacher because I loved working
with young children and making their first school experience a happy,
positive one. I hoped I instilled in them a love of going to school. But after
several years of teaching, I realized that there was no store in the Kansas

City area specializing in playthings and equipment to meet the needs of
the fast-growing day care business. I decided to fulfill that need.

After fifty years on the job every day, I still love coming to work at U.S.
Toy/Constructive Playthings. Helping to choose the best products for our

catalogs and stores is most gratifying to me. I continually search for new
and challenging items that will not only help young children to develop
mentally and physically but will also be fun for them. I hope that I have
made a worthwhile contribution to their lives by providing them with the

teaching tools for enjoyable learning.

If young people can choose a profession or business that will give them
such satisfaction, they will be successful, both monetarily and mentally.

Follow your bliss