Page 4 - How To Get Rich

Business Rule #2: Keep it short, fast, and direct. The following pages
will be straightforward and succinct, but don’t let the brevity of these
passages prevent you from savoring the profundity of the advice you are
about to receive. These stories and words of wisdom have been distilled

from almost thirty years at the top.
So here it comes: The Scoop from The Donald. After you make your
first billion, don’t forget to send me a thank-you note. You know the
address.
Business Rule #3: Begin working at a young age. I did.
InThe Art of the Deal,I mentioned my nemesis and mentor at New
York Military Academy, Theodore Dobias, here on my left. Major General

John Brugmannis on my right.

Be a General
I am the chairman and president of The Trump Organization. I like
saying that because it means a great deal to me. There are almost twenty
thousand members of this organization at this point. I did a print ad once

in which I declared, I only work with the best. That statement still stands.
More and more, I see that running a business is like being a general.
Calling the shots carries a great deal of responsibility, not only for
yourself, but for your troops. Your employees’ lives, to a large extent, are
dependent on you and your decisions. Bad strategy can end up affecting a
lot of people. This is where being a leader takes on a new dimension.
Every decision you make is an important one, whether there are twenty

thousand people working for you or just one.
If you are careful when finding employees, management becomes a lot
easier. I rely on a few key people to keep me informed. They know I trust
them, and they do their best to keep that trust intact.
For example, when I need to know something about my casinos and

hotels in Atlantic City, I know I can call up Mark Brown, my CEO, and get
a fast and informed answer. If I call Laura Cordovano over at Trump Park
Avenue and ask about sales, she’ll give it to me exactly as it is. If I call
Allen Weisselberg, my CFO, he’ll tell me what I need to know in twenty
words or less. My senior counsel andApprentice adviser, George Ross, can
do it in ten words or less. Find people who suit your business style and
you’ll have fewer problems to deal with as time goes on.