Page 94 - Midas Touch

CHAPTER THREE

The Middle Finger

Brand

“A brand for a company is like a reputation for a person.
You earn reputation by trying to do hard things well.”

– Jeff Bezos

Are You a Rolex—or a Fake Rolex?

Robert Kiyosaki

“When did you get the Rolex?” asked rich dad.

“I got it last week in Hong Kong,” I replied proudly.

“Is it a real Rolex?”

“Well, yeah,” I replied hesitantly. “It’s real.”

With a smirk, rich dad grabbed my wrist and pulled the watch up to his
face to take a closer look. “And how much was it?”

“Uh, uh, I got a good deal.”

“How much was it?” rich dad asked again.

“Five bucks,” I blurted out. “It’s a fake Rolex.”

“I thought so,” said rich dad quietly. There was a long moment of silence. I
could tell rich dad was collecting his thoughts.

“Why did you buy a fake Rolex?” rich dad finally asked. “Why didn’t you
buy a real one?”

“Because real ones are expensive,” I answered.

“Do you know why pirates make cheap copies of an expensive watch?”