Page 137 - Why We Want You To Be Rich - Donald Trump, Robert Kiyosaki.pdf
P. 137

I 131







                                  CH APTER TEN

                             WINNERS


                      TAKE CONTROL




       Robert's View


          Once you understand leverage, which is theability to do morewith less,
       you will probably begin to see leverage everywhere. For example, the chair
       I am sitting in is a form ofleverage. It would be tough for me to sit on the
       ground and type with ease. Having partners is leverage. At The Rich Dad
       Company,I combine my talents with Kim's and Sharon's talents which gives
       me much more leverage than working on my own. Using strategic partners
       creates leverage and is often called OPR, other people's resources. We use
       strategic partners to help us in several areas ofour business, for instance we
       use a strategic partner to distribute our books so we do not have to build
       that capability inside Rich Dad. The important message is: Rich people use
       more leverage than poor people. Ifyou want to be rich, you need leverage.
       Ifyou want to be really rich, you need a lot ofleverage.
          In the CASHFLOW Quadrant, the E and Sside ofthe quadrant usually
       hasvery little leverage. Both the E and the Squadrants involveyou doing the
       work by yourself The B and I side is nothing but leverage - other people's
       money and time.
          Leverage can come in many forms. Leverage can be your thoughts.
       People who win are careful with their thoughts. They don't think to
       themselves, "I can't do that:' Or, "It'stoo risky." Or, "I can't afford it."Instead,
       they think, "How can I do that?" Or, "How can 1reduce my risk?" Or, "How
      can 1afford it?" People who invest to win are also very careful about whom
       they take financial advice from. Just as Olympic athletes carefully choose

    ....  -                                        Two MEN. ONE MESSAGE
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