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marketing, finance, or business law. He is not a student of business, and
                his business and employees suffer for his lack of business education.

                Unfortunately,  he  thinks  he  is  good  at  business.  No  one  can  tell  him
                anything.

                When he wanted to become a part of one of my start-ups, we turned him

                down.  He  is  a  good  person,  but  we  did  not  feel  he  would  make  a  good
                partner.  I  have  found  this  phenomenon  especially  true  with  medical
                doctors and accountants. They feel they are good business people because
                they did well in school and run their own practices. Unfortunately, I have
                found that doctors or lawyers who are good at business are the exception
                rather than the rule. Hence, they make poor partners.

                5. Inexperienced good people don’t get invited into the best deals.

                Since  most  people  have  never  been  part  of  a  successful  entrepreneurial
                venture, most people are not invited to join in the best deals. They may be
                invited into bad deals, deals no one else wants, but the best deals are not
                offered to them first.

                Once you achieve success as an entrepreneur and have a good reputation,
                everyone wants you to join them. In other words, the more successful you
                are, the more success chases you. If you have some money but have no

                real-world  experience  and  no  success  as  an  entrepreneur,  the  SEC
                (Securities and Exchange Commission) laws prohibit you from investing
                in the best, most profitable, and tax-favored investments.

                The  SEC  recommends,  and  often  requires,  good  people  who  are
                inexperienced to stick with savings, stocks, bonds, and mutual funds, even
                though  these  investments  are  among  the  riskiest,  highest-taxed,  and
                lowest-return investments in the world.


                Priceless Relationships
                Rich dad often said, “Business is easy. People are difficult.” I would say
                this is true for me. Over the years I have met some horrible people, as well
                as many wonderful people. I have met great people like Donald Trump, the

                Dalai  Lama,  Steve  Forbes,  and  Oprah  Winfrey—people  I  would  never
                have met had I not started my first business and continued on, learning
                from my mistakes after the business failed.
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