Page 72 - Midas Touch

persevere, and those who take risks, have a real chance of acquiring the
Midas Touch. Most importantly, never give up. And don’t forget the
learning curve. Learn something new every day. I do.

Distilling It Down: F.O.C.U.S.

The test for every entrepreneur is: Can you follow one course until
successful? Even if the going gets tough, as it clearly has many times for
the two of us, can you remain focused on the right things? Too many weak
entrepreneurs will say, “This isn’t working,” and shift their focus to
something else. They don’t have the Midas Touch.

Leaders have vision, which is nothing more than the ability to see into the
future. Entrepreneurs are different. They need more than vision.
Entrepreneurs must have vision plus the power of focus. What we are
saying is that entrepreneurs must be able to see the future and turn their
vision into a profitable reality. You’ll find that a lot of entrepreneurs, as
many as 9 out of 10, fail even though they have great vision. The reason
they fail is because they lack the power to turn what they see into a

business that makes money. Look at the countless companies out there
today creating free application software (aka apps). They can see the
potential in their products, but they don’t know how to turn their vision
into a profitable business. Some will do the hard work and succeed, but
most won’t.

Our stories should force all entrepreneurs to ask themselves: How
developed is my ability to F.O.C.U.S. (Follow One Course Until

Successful)? Take a moment and do a quick self-assessment by asking
yourself these questions:

How long can you keep going when times are tough?
How easily distracted are you?

How well do you sell your ideas to others?

Can you convince people to invest time and money into a

mere vision, a thing that does not exist?
What are some of the projects you have developed out of

nothing?