Page 50 - How To Get Rich
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clothing forThe Apprentice, so I have tremendous loyalty to them (and I
got a good deal). They also make great overcoats.
The way we dress says a lot about us before we ever say a word.To me,
dressing successfully means understanding your environment: knowing
the culture and making an effort to reflect—and respect—it.
The look in Beverly Hills may be attractive, but that same look may be
met with scorn on Wall Street. Success is hard enough to achieve without
showing up on casual Friday in a three-piece suit. Don’t put up
unnecessary hurdles for yourself.
Make it easy for people to take you seriously. I would wonder about
someone who arrived for a meeting or an interview and was dressed
inappropriately for the culture of that particular workplace—for example,
a guy showing up at Trump Tower in a cowboy hat, boots, and a fringed
cowhide jacket. It’s more about culture than style. Be aware of your
surroundings and dress accordingly.
Some people can get away with anything. Most people can’t. Micha
Koeppel, who works at The Trump Organization, usually looks like a
Canadian Mountie in full regalia. To look at him, you’d think he was about
to lead an expedition through the Rockies. Then again, my buildings are
tall, and he scouts the right locations for them, so maybe there’s a reason
for his getups. It works for him, and he does a good job, so I don’t mind.
It’s certainly not groundbreaking news that the early victories by the
women onThe Apprentice were, to a very large extent, dependent on their
sex appeal. The fact that sex sells is nothing new. However, women are
judged harshly when they go too far, so be careful in how you present
yourself. If you want to be acknowledged for your intelligence as well as
your beauty, don’t stand in your own way. Not everyone can tune out a
knock-em-dead appearance. Think of how you would like to be perceived,
and proceed from there.
I tend to notice what people are wearing only if they look
exceptionally well put together—or exceptionally badly put together. It
has more to do with style than which designer they may or may not be
wearing. As I said, expensive clothing usually looks like it was worth the
price.
Have you ever noticed how we tend to pigeonhole people in certain
professions by their appearance? It’s a form of shorthand to just be able to
say your basic accountant type or a typical advertising type when