Page 187 - Midas Touch
P. 187
In this book, I’ve referenced the CASHFLOW Quadrant several times.
Each area of it requires different skills to be successful. To really excel in
the E quadrant, you need many advanced degrees and a strong ability to
climb the big corporate ladder.
But if you want to be an entrepreneur, these are the skills you will need to
be successful in the S, B, and I quadrants. Master them and you can win.
Don’t, and you will most likely stay small.
Skills for the S quadrant: Any entrepreneur who says they
hate selling or can’t sell won’t be an entrepreneur for long.
Entrepreneurs must be able to sell. It’s a little thing that is a
very big thing.
Skills for the B quadrant: Entrepreneurs must know how to
expand their business via systems. For example,
McDonald’s expanded via franchising. Rich Dad expanded
via licensing. Knowing how to expand is what allows you to
leverage what you do.
Skills for the I quadrant: Entrepreneurs must know how to
raise money. A true entrepreneur can never say, “I can’t
afford it,” or “I don’t have the money.” When a real estate
investor goes to a bank to borrow money to invest in rental
property, the investor is raising capital.
When entrepreneurs learn how to sell in the S quadrant, grow businesses in
the B quadrant, and raise capital in the I quadrant, they enter a world few
people will ever know. If you are serious about becoming an entrepreneur,
then take sales training, search for the systems that can expand your
business, and learn how to invest in real estate using debt.
Do Your Own Thing
Here’s a word of caution to you that I learned through my own mistakes.
Many entrepreneurs fail simply because they want to do their own thing.
They enjoy the notion of being rule-breakers who march to their own beat.
I was the worst of them. That kind of cowboy mentality is enticing, but