Page 68 - Trump University Commercial Real Estate 101

TRUMP UNIVERSITY COMMERCIAL REAL ESTATE 101

You must do the same, even if you don ’ t have as big a pipeline as
I do — yet. Do not get into a deal for the sake of having a deal.

The Secret To Finding Deals

Real estate is a relationship business. Your business becomes a real
self - sustaining operation when you have a network of contacts and
specialists with whom you do deal after deal. You all win that way,
because each time it becomes easier and more profi table.
In a later chapter I explain how to surround yourself with your
Dream Team of specialists. And later in this chapter I describe ten great
sources for deals. But I need to prepare you first by laying out three

Key Rules for Doing Business with Just About Anyone.
Let me put it to you plainly: I don ’ t care what else you have going
for you — if you follow these rules, you ’ ll be successful. If you don ’ t,
just go back to whatever day job you have, because you won ’ t cut it in
commercial real estate.

Rule 1: Always Do What You Say You Will Do

Sounds simple, right? Then why is it most people don ’ t follow the rule?
It ’ s because they are much better at making excuses than keeping
commitments.
You should be slow to make commitments, but when you make
one, move heaven and earth to keep it. You will surprise and delight
your business associates when you do that, and word will get around.
They ’ ll want to work with you, because your deals will be some of the
very few they can count on.

Rule 2: Make Doing Business with You Easy

It ’ s another rule that seems so common sense but is so uncommon in
practice.
Look for opportunities to make the other person ’ s life easier.

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