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T R U M P 1 0 1 : T H E WAY T O S U C C E S S

about the blood, sweat, and tears that art or beauty requires; they
care only about the results.
My work as a builder combines both craftsmanship and art
because I refuse to settle for less. When I say I view my work as
an art form, you can bet that I’m as meticulous as any artist would
be about the materials and getting the results I want. If you do
the same, I think you’ll surprise yourself at how high your stan-
dards will become.

I’ve worked hard to make sure the Trump name is only on
projects of the highest caliber and the finest quality. I won’t
approve anything that isn’t the top of the line because when
people see or hear “Trump,” they expect the best. That’s just
basic marketing and good business.
—Donald J. Trump

M A K E I T H A P P E N I N Y O U R L I F E

Set your standards high and go about achieving them dili-
gently. Be self-reliant and adhere to your own vision.

• Study the best people in your field and learn from them.
Examine their approaches and styles and determine why
they are unique.

• Identify what you can take from the masters and incorpo-
rate in your work, and then try to add your own personal

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