Page 213 - Trump University Commercial Real Estate 101

I W ish Someone Had Told Me These Things

2. It will cost more than you thought.
3. When the time comes to resell the property, it will be at the
current after - repaired market value.

This is a solid formula for success.

Loyalty Begets Loyalty

One of the qualities I admire and seek out from other people is loyalty.
Very few people with this quality will come into your life. When you
find someone who does, latch onto this person and be just as loyal in

return.
There is no better feeling than knowing you can trust another
person. Trust is not given, but is earned through performance. Trust
and loyalty go hand in hand. When you build a team of people around
you who respect you as much as you respect them, you will truly have
built a solid foundation on which you can conduct your business and
your life.
In order to get loyalty, you ’ ve got to give it. Sometimes you must
make hard choices to stay loyal to those who are loyal to you. It may
even not be in your short - term best interests to be loyal, but I main-
tain that it usually is for the long term. This is the true test of loyalty.
Nothing in your business can substitute for loyal team members.
I know some commercial real estate companies that are constantly in a
state of chaos. The owner shows zero loyalty to his associates. He bases
every decision purely in his immediate best interest. Because of that,
he has a high associate turnover.
I know another woman with a similar company. Every time you

call her office, somebody new answers the telephone, because almost

everyone soon quits or is fired. Her life is in a constant state of tur-
moil, mostly due to her inability to treat people properly.
I ’ m fortunate to have come across a group of people who share the
same primary business values. As soon as they realize that one member

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